Media Synthesize Blog entery #9

Current media, such as social media, influence people to overconsume products like water bottles, beauty products, and clothing. According to Webster's dictionary, overconsumption is excessive consumption or use of something. Many social media apps now feature integrated 'shops,' allowing users to purchase items promoted by their favorite creators. This seamless shopping experience makes it easier for users to discover and buy products while scrolling through platforms like Instagram and TikTok. 

  
Image source 
While these in-app shop features on most social media platforms can lead to overconsumption, they also offer significant benefits. Many platforms allow users with a business license to sell their products directly. This helps small business owners expand their reach and enables them to promote their shops nationally through ads and videos, connecting with their target audience more effectively. This also presents the risk of larger companies exploiting smaller businesses by replicating their unique ideas or products. With greater resources for production, marketing, and distribution, these bigger companies can dominate the market, attract a larger customer base, and generate significantly higher profits, often leaving small business owners at a disadvantage.“Big companies will often copy the design of a successful small business product and mass-produce it, undercutting the small business on price”
 
Image source 
In any case, my view of media has shifted in that today it's so easy to shop directly through social media apps. While this ease can also lead to overconsumption, it indicates great opportunities for small business owners to reach wider audiences. Yet, it's clear this digital marketplace is fraught with challenges such as larger companies profiting off of smaller creators' ideas, which makes me more critical of how media shapes consumer habits and business opportunities.

Comments

  1. Corina EkNovember 21, 2024 at 1:00 PM

    I always enjoy your insight, especially during our discussions in class. I would have to agree the digital market has allowed anyone to become a buyer or seller. For example, facebook marketplace can be used to buy or sell anything. Unfortunately, there is no oversight on fraud. Thankfully I was blessed and was able to purchase my current car from this platform.

    ReplyDelete
  2. Zemirah EwingNovember 24, 2024 at 3:54 PM

    Hi Ireland, I like how you explained the benefits and challenges of in app shopping on social media. I agree that it has made it easier for small businesses to expand their products to more people. But it is crazy how larger businesses will copy their designs to outprice small businesses.

    ReplyDelete
  3. Mackenzie ColebrookNovember 24, 2024 at 10:26 PM

    I also agree that these platforms are great for small businesses to get out there. It's been the same way with YouTube recommending me bands that only have a few monthly listeners on Spotify.

    ReplyDelete

Post a Comment

Popular posts from this blog

Entry #1. The Sea Life at Odysea Aquarium.

Image
The OdySea Aquarium is a must-visit destination for anyone interested in marine life, proudly holding the title of  "Arizona's Top-Rated and Largest Aquarium!"  The aquarium is thoughtfully organized into 12 diverse galleries, each curated to provide information about the fascinating sea creatures.  image source   Once you enter the aquarium you’ll be greeted by the vibrant murals on the walls and sphere-shaped fish tanks hanging from the ceiling, each filled with fish swimming gracefully. As well as having an escalator or elevator take you to the second floor where you’ll begin.       image source Upon reaching the second floor, you’ll be welcomed by the Rivers of the World gallery. This captivating exhibit begins with river turtles and features an interactive map that allows visitors to learn about the world’s rivers.   This gallery contains over 100,000 gallons of freshwater in over 19 exhibits.  After meeting the freshwater turtles a...
Read more

Reviewing two blogs. ENG102 25650

Image
In my review of two blogs today, I encountered one that I found particularly engaging and another that did not stand out as much. I assessed the blogs based on their organization and formatting, the author's purpose, and the use of visual aids.   The blog   HOW THESE VETERANS ARE PROVING HIP-HOP HAS NO AGE LIMIT  explores the ageless nature of hip-hop, not only through the author's perspective and supporting facts but also by incorporating viewpoints from various artists. I appreciate how well-organized the blog is, both structurally and in terms of formatting creating a professional yet approachable tone enhanced by relevant images and quotes. These elements contribute to a compelling and engaging read. The author engages readers by featuring artists who support the central theme. One artist that is quoted and referred to throughout the blog is “André 3000” talking about how the artist felt too old to be a part of the music game still.    Image source Howe...
Read more